Do you why and how Facebook ads target you?

Sureshrajan P
1 min readApr 23, 2020

Have you really wondered why some particular ads target you and that’s something related to you or something you always wanted to have?

That’s because Facebook is a large public medium with billions of users active every single day making it one of the largest active advertising platforms for business people and you get specific ads since Facebook lets you connect to ads based on the information provided on your profile. Where you live, what you do, and even what you like is what actually filters the ad preferences for you.

Facebook using your information is clearly notified in the Data policy and terms conditions before you sign up which makes it legal to use your information for any valid purposes and for nothing off the grid. However, you can change your ad preferences based on your likings in Ad preference to decide what you need to see in the future.

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Sureshrajan P

Entrepreneur | Digital Marketer. I help eCommerce brands to scale their revenue.